ProItUp locks on as Sunshine Tour rangefinder partner

About Sunshine Tour

South Africa is one of the most prolific producers of world-class golfing talent in the world, and the Sunshine Tour has been integral to our nation’s success. The Tour has produced some of the most successful golfers on the PGA and DP World Tour both past and present, such as Gary Player, Ernie Els, Retief Goosen, Louis Oosthuizen, Trevor Immelman, Charl Schwartzel, Christiaan Bezuidenhout, Erik Van Rooyen, and Garrick Higgo.

The Sunshine Tour has partnered with various organisations, brands, and stakeholders to create a platform for golfers from the southern African region and abroad to display their talent and become successful golfers on the global stage. These partners include the DP World Tour, Golf RSA, the South African Golf Development Board, the South African Golf Association, and the PGA of South Africa, with all these organisations contributing to the Sunshine Tour becoming one of the premier golf tours in the world.

In addition, hosting tournaments in the southern African region and visiting a variety of regions, climates, and courses helps stimulate economic growth and activity by involving local communities in varying capacities. These Sunshine Tour events have become highly anticipated both for players and golf fans. Of these events, none are more anticipated than the Joburg Open, the Investec SA Open Championship, and the Alfred Dunhill Championship; all are Sunshine Tour and DP World Tour co-sanctioned events. These tournaments have seen some of the most well-known players in the world compete, including Ernie Els, Rory McIlroy, Lee Westwood, Louis Oosthuizen, and Henrik Stenson.

The Sunshine Tour’s mission statement is Greatness Begins Here. As it continues to grow, it provides a platform for more golfers to achieve their own greatness while asserting South Africa’s position as a vibrant and competitive golfing nation.

ProItUp rangefinders is the latest partner on the Sunshine Tour as a proudly South African golf brand that is bringing the latest in high-performance golf optics technology to local fairways.

ProItUp was established this year with the core aim of providing the highest quality, most reliable and affordable golf optics technology on the market to the African golf community.

The ProItUp rangefinders all meet the required standard for use in international professional and amateur tournaments.

Their rangefinders feature an HD optical lens that enables a clearer image and field of view with 6.5X magnification, an adjustable eyepiece for enhanced precision, flagstick lock technology, burst vibration technology and a magnetic cart mount feature. One unique feature on ProItUpâ€™s Series Z-10 model is the USB feature which allows golfers to charge their rangefinder on the move, with a charge time of 45-60 minutes, and with a battery life that lasts for at least 25 rounds of golf per charge.

ProItUp already has a strong list of Sunshine Tour professionals who are proud ambassadors of its products including Jacques Blaauw, Michael Hollick, Jared Harvey, James Pennington and amateur MJ Dlamini.

â€œWe are excited and proud to partner with the Sunshine Tour. Seeing firsthand how quality optics improved our golf performance, we set out to make the same technology accessible to the African golf community. We are passionate about providing our customer base, both retailers and direct-to-consumers across the continent, with golf optics technology that is not only of the highest quality, but also delivers on value. We stand by our products and our customers to guarantee a word-class experience,â€ said ProItUp CEO Arvy Shongwe.

Thomas Abt, Commissioner of the Sunshine Tour, said: â€œAs Southern Africaâ€™s leading professional golf tour we are always looking at ways in which we can partner with proudly South African companies that help to strengthen the local golf industry. ProItUp is an exciting new player in the golf optics industry and weâ€™re proud to partner with them as they seek to give our member professionals an even greater competitive edge.â€

About Sunshine Tour

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ProItUp locks on as Sunshine Tour rangefinder partner

Sunshine Tour Partners